Experience
2024 - PRESENT
Graphic Designer
Blue Craze Media
Edison, NJ
- Design and produce visually engaging content for BCM and clients that ensures alignment with brand ethos and aesthetic.
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- Develop compelling and informative collateral based on client
goals and established content strategy, pulling from print and digital design best practices.
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- Collaborate with our marketing team to design and launch actionable and measurable email campaigns that educate, captivate and convert leads into clients.
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- Draft and fine-tune captivating copy for social media posts, maintaining brand consistency and clarity, while ensuring traceability and KPI adherence.
2022 - 2023
Digital Designer
Philadelphia Phillies
Philadelphia, PA
- Collaborated with social media content team on the ideation and creation of engaging graphics to use across all official brand channels for both organic and sponsored content.
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- In collaboration with internal and external video partners, created assets for use in short-form and full-length video projects.
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- Helped to define and uphold Phillies brand standards.
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- Collaborated with advertising team on the creation and execution of marketing campaign assets for use in across a
wide variety of static and digital channels including Phillies.com, e-mail content, outdoor displays, billboards and more.
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- Understood the Phillies voice and audience to produce advertising content that is consistent with the Phillies' brand story.
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- Worked in collaboration with the advertising & digital media staff to ensure all creative deadlines are met in a timely fashion.
2019 - 2022
Senior Graphic Designer
EveryDayEspo
Eatontown, NJ
- Created branding, illustration, website wireframes, and advertising graphics for EveryDayEspo, EveryDayStudios, EveryDayPodcast and the company's clients.
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- Conducted design briefs and held meetings with clients regarding their advertising and marketing campaigns.
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- Supervised the design department and team members by assigning tasks, and identifying needs/desires for growth by providing education, guidance and leadership.
2019 - 2022
Layout / Graphic Designer
Micromedia Publications
Lakehurst, NJ
- Composed page layouts for the seven weekly news publications of Micromedia and Jersey Shore Online.
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- Assisted other graphic designer with creative advertisements, as needed.
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- Created in-house graphics for print and web (such as logos, iconography and advertisements) as needed.
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- Collaborated with production manager to problem solve weekly challenges.
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- Liased with news department for copy, and in regard to news story placement.
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- Completed tasks assigned by COO, as needed.
2016 - 2019
Senior Graphic Designer
A-List Designs
- Managed all design tasks and projects for the company, including branding and illustration.
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- Created apparel designs for professional athletes.
Communicated with athletes and their agents to create custom, personalized designs.
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Made edits/updates to company website and online store on a regular basis.
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- Managed all marketing and advertising vis social media.
(Facebook, Twitter, Instagram, Snapchat)
Education
2014 - 2019
Bachelor of Fine Arts in Graphic Design & Multimedia
Georgian Court University
At Georgian Court University, I received a comprehensive education in graphic design principles and techniques. I took courses in typography, branding, editorial design, and web design, among others. I also had the opportunity to work on projects for real clients and collaborate with other designers.
Volunteering
Monmouth County ASPCA
From a young age I was always taught to use my skills to help others. One way to do that is to volunteer and create design work for charities and organizations that mean a lot to me like the Monmouth County ASPCA.
Certifications
Principles of
UX/UI Design
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Described the fundamentals of User Experience (UX) design and research
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Described accessibility considerations in design
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Practiced developing user empathy through research
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Created wireframes and prototypes in Figma
Professional skillset
Social Media Design
Branding & Visual Identity
Illustration
Print & Editorial Design
UX/UI Design
Typography
Software
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Figma
Adobe After Effects
Microsoft Office & Google Suite